INTRODUCTION TO BUSINESS ARCHITECTURE

This video provides an overview of the advances made by Enterprise Value Integration in the domain of business architecture.

EVI ADDS A NEW LAYER

The layer is designed to measure the inputs, transformations, and outputs of Business Processes, using Web Services as the preferred environment.

QUANTIFYING CONSUMPTION OF RESOURCES

The most powerful aspect of EVI is to integrate Business and Brand Architecture. Quantifying resource consumption is what advances the discipline and adds value to enterprises.

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Most companies do a great job of describing WHAT they sell customers. They focus on features and benefits. They begin to need help in quantifying their value proposition, in large part because they do not consistently track the value created for each customer.

Enterprise Value Integration enables companies to go beyond the WHAT. On the more abstract level, we focus on messaging, so that every brand we work with can inspire customers with the WHY and HOW they will do for the people in their market.

EVI also goes down to the most concrete level. We take brand promises into the business architecture of an organization that wants true integration. Cloud computing, artificial intelligence, and big data are all part of digital transformations designed to create more value. We keeping brand promises to generate more value. Contact us if you are ready for the future.

Describe the WHY of your brand:

Describe HOW your brand does it:

Describe WHAT products or services you offer:

What is your digital transformation strategy?

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